You are a district sales manager for a high-tech company selling IT services in the Southeast. Sales have been down in the last year and senior management is putting significant pressure on you to hit the sales targets for the rest of the year. Your superior, the Eastern Regional Manager, implied that if the Southeast does not achieve sales numbers, your job may be in jeopardy. How will you deal with this pressure from management? What kind of pressure will you apply to your sales force?