What are the issues associated with the commercialization phase of new product development?
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What are the issues associated with the commercialization phase of new product
development?
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Developing a new product and bringing it to market isnt a straightforward process There can be several challenges and issues associated with the comme...View the full answer
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Related Book For
Principles And Practice Of Marketing
ISBN: 9781526849533
10th Edition
Authors: David Jobber, Fiona Ellis-Chadwick
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