A company that delivers subscription boxes of childrens clothes to customers all over the United States is

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A company that delivers subscription boxes of children’s clothes to customers all over the United States is considering different geographical pricing strategies. If the company wants to penetrate the market and hold its market share in a competitive market, which geographical pricing policy should it use? Why is your chosen strategy better than the other geographical pricing policies you considered?

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Principles Of Marketing

ISBN: 9781292341132

18th Edition

Authors: Philip Kotler, Gary Armstrong

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