What is unique about Generation Z in terms of marketing?
Identify two digital marketing approaches that work best for this generation.
How do you best reach this generation with your message focusing on brand image ?
Identify two social media platforms preferred by Generation Z. Give examples and reasons.
What is the role of bloggers or other influencers in connecting with Generation Z? Describe and provide examples.
Do online advertisements work with this generation? Explain.

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Generation Z born between the mid1990s and early 2010s is a unique demographic cohort that has distinct characteristics and preferences when it comes to marketing This generation is highly techsavvy v... View the full answer