Why do marketers keep the AIDA or hierarchy of effects model in mine when planning social media

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Why do marketers keep the AIDA or hierarchy of effects model in mine when planning social media strategy?

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E Marketing

ISBN: 978-0132953443

7th edition

Authors: Judy Strauss, Raymond Frost

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Question Posted: Nov 26, 2015 02:25 AM

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Why do marketers keep the AIDA or hierarchy of effects model in mine when planning social media

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The traditional AIDA model awareness interest desire and action or the ...View the full answer

E Marketing

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