Why does the occupancy of a Fairfield Inn increase by 15 percent when the Marriott name is

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Why does the occupancy of a Fairfield Inn increase by 15 percent when the Marriott name is added to the building?

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Market Based Management

ISBN: 978-0130387752

6th edition

Authors: Roger Best

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Question Posted: Mar 18, 2016 05:06 AM

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Why does the occupancy of a Fairfield Inn increase by 15 percent when the Marriott name is

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Without the Marriott name the Fairfield Inn has n...View the full answer

Market Based Management

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