Assess how consumer goods marketing organizations are using social media communications to their advantage. Can it be

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Assess how consumer goods marketing organizations are using social media communications to their advantage. Can it be an effective medium for building relationships with customers?

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Integrated Marketing Communications Strategic Planning Perspectives

ISBN: 978-0133157871

4th edition

Authors: Keith J. Tuckwell

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Question Posted: Sep 03, 2015 05:18 AM

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Assess how consumer goods marketing organizations are using social media communications to their advantage. Can it be

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Integrated Marketing Communications Strategic Planning Perspectives

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