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Questions and Answers of
Marketing
What will be the likely response as more shoppers learn that retailers gather information without their knowledge?
Find and read the CMA's code of ethics, especially the guidelines for the collection and use of personal information. If consumers walk into a store with their mobile devices turned on and location
If the answer to question 1 is yes, how can, or how should, the retailer do so? As a consumer, what you expect or want them to do?
If this company's stockturn rate was 3.5 last year, is the stockturn rate calculated in the previous question better or worse? Discuss.
1. Why was it important for Boston Pizza to invest in an online ordering system? 2. Why do you think online ordering has surpassed telephone ordering at Boston Pizza? 3. Why does Mark Pacinda call
Choose a retailer you are familiar with, and explain what type of retailer it is and how you would classify it in terms of its product lines, amount of service, and relative prices.
Define corporate chain, voluntary chain, retailer cooperative, and franchise, and give an example of each.
1. Why is it important for marketing communications functions to be "integrated"? 2. Research Boston Pizza's "We'll Make you a Fan" campaign and list examples of the various IMC categories. 3. Did BP
Discuss how online, mobile, and social media tools are changing the selling function?
Design a sales promotion campaign using online, mobile, and social media marketing for a small business or organization in your community. Develop a presentation to pitch your campaign to the
1. Visit www.bostonpizza.com and click on MyBP. Scroll through the various benefits offered, and make note of the ones that appeal to you personally. Explain their value to you. 2. Visit comparable
Compare and contrast a marketing Web site and a branded community Web site? (AACSB: Written and oral communication).
What public policy issues are related to direct and digital marketing?
1. Discuss ways in which other companies can use Google's innovativeness to build their own brands and generate sales. 2. How could Google use its innovativeness to succeed in the growing field of
1. What types of barriers are present in Russia that might slow the expansion of international e-commerce there? 2. Suggest the best ways companies such as eBay and Amazon can enter this market.
Debate both sides of this issue. Should pharmaceutical companies be granted patents in less developed countries?
Discuss another example of multinational companies having difficulty expanding into India?
1- Define the following terms, using graphs or equations to illustrate your answers wherever feasible:(A) Portfolio: Feasible set: Effeiciant protfolio: Efficient Frontier(B) Indifference Curve,
Outline the following problems.1-You of each of the next 5 years in a savings account paying 6% compounded annually, how much will you accumulate after 5 years?2-James Smith has a 4-year ordinary
Choose a pay for performance method from the following categories: Individual, Group, or Organizational performance and use the Internet to locate the website of a company which has recently
Outline a paper with a detail discussion on "TEAM BUILDING & COMMUNICATION" by the following manner: a. Definition: Give a brief definition of the "TEAM BUILDING & COMMUNICATION" b. Summary: Give a
Conduct an Internet search to find and read at least 3 recent articles that relate to the"Direct Quotation" And "Free Trade Erea" Your review must include the following sections: a. A definition of
Write a research paper on how a company in the aerospace or aviation industry is currently using a logistics management strategy to address a specific logistics issue, preferably one that is a
Discuss the business case studies "A Wholesaler Finds Himself in CompetitionWith Retail Clients" Based in Miami, Source Outdoor is a five-year-old importer and wholesaler of patio and deck furniture
If you were a legislator, which role, trustee or delegate, would you follow? Discuss why you chose the particular role and how that role would affect some hypothetical policy decisions. Would the
Many practical problems are associated with implementing policies to create a representative bureaucracy. Explain what these problems are related to taxation, delivery of services and balancing
Review the Harvard Business School reprint, Leading Teams. Consider the criteria for successful teams and the factors needed to ensure teams are structured for success. Describe the steps which are
Summarize your key points with regard to the importance of adopting agile technologies such as cloud computing cannot be overestimated in competitive world.
Discuss the role of the Systems Analyst in the preparation of the Business Case.
How does the business case relate to a project? Include major players in the relations.
What is the difference between the roles of the systems analyst and the project manager?
In your own tell me how a business case, well prepared, can reduce the risk of project failure.
How are you better prepared for your professional requirements after completing project management?
Forecast of several key variables, including the stock price (Comparing Walmart to Target) i. Use historical prices (5 years of monthly data recommended) and forecast the stock price for the next
Disscuss the factors which helps Zara accessories and clothing Retail Company to potrated their image as a successful company
Describe the strategies or ways which are use to maintain a healthy pregnancy
Discuss how job stress contributes to fault prenatal development.
Discuss the topic "Work Stress Effect on Prenatal Development"
Discuss the activities that lead to Stress among pregnant women at Job places
Discuss Fraudulent Misrepresentation & Rescission of a Share Purchase Agreement and what are the elements of fraudulent misrepresentation in business?
Should organizational leaders adopt an adversarial or a collaborative/partnership philosophy when dealing with other companies? Does it matter whether or not the other company is a direct competitor
Read the case study, "An Annotated Employment Contract," and answer all of the questions regarding the case. 1. Which party seems to have the strongest bargaining position and why? 2. Which
Describe in detail how to calculate the present value and the future value of a series of cash flows. What is APR? What is EAR? Are they the same thing?
Describe in detail the differences and similarities in calculating the present value and future value of a lump sum, annuity, perpetuity and A series of unequal (multiple) cash flows.
Many businesses would like to get inside the minds of their customers to know what they are thinking. This can be accomplished through understanding the factors that influence consumer buying
In 2002, Jimmy Beans Wool, an online yarn and fabric retailer with brick and motor store was founded by Laura and Doug Zander in Reno, Nev. After five years their sales were $1million and they topped
What are some factors or requirements when designing an Active Directory Infrastructure? How do you gather the requirements for the design? Explain in approximately in two paragraphs. Active
You have collected the following information for the Charger Co.Credit sale 50000Cost of goods sold 30000Requirements(a). How long does it take for Charger to collect on its receivables?(b). How long
1. The Wendt Corp had $10.0 Million in taxable income. (a) What is the company's federal income tax bill for the year? (b) Assume the firm receives an additional $1 million of interest income from
Your division is considering two investment projects, each of which requires an up-front expenditure of $15 million. You estimate that the investments will produce the following net cash
Imagine that you work for a small brick-and-mortar (Lola Boutique) specializing in designer clothing, shoes, and handbags. Your business offers discounted designer clothing and accessories for men
Explain the connection between a firm's accounting-based profitability and its cash cycle?
Describe the operating cycle and the cash cycle. What are the differences?
Write a professional reflection essay in which you discuss the process and outcomes of the selected project, as well as how your coursework culminated in the capstone project. This may include
Reveiw the "Zara Fast Fashion" and Outline an assessment on their Strategic Management as per following criteria: Preferably, each alternative should be meaningfully labeled. Briefly describe each
According to Accounting Information Systems, outline the following1. How are the integrated accounting systems for small businesses like those for larger businesses? How are they different?2. The
Imagine that you work for the small brick-and-mortar business. The owner of your business wants to focus on generating new revenue through e-commerce, but she knows that this change in operations
Clara Barton was the sole founder of this amazing organization. Since its inception in 1881, the Red Cross has been playing the bigger role of helping people in need. The Red Cross is
The External Marketing Environment in the Global Marketplace: The car sharing business has grown in popularity throughout the world in densely populated major city centers. As the new marketing
A product manager must have ethical decision-making skills and planning skills. How are the (rational) decision-making model and the planning process model of Gorchels' (2012) text related? Describe
Twilight Company offers a specific combination of home care and community-based services to Northern California. Consulting services will provide vital information to active seniors over the age of
Reveiw the paper "Managing Networks in the Age of Cloud, SDN, and Big Data: Network Management Megatrends 2014". Discuss at least two network management concepts you learned from the paper.
Read the Wireless Security - Information Security Lesson #8 of 12. Discuss at least two wireless security concepts you learned from or found interesting in the video.
1. Create a diagram outlining the structure of the federal judicial system. 2. Discuss the roles of law and courts in today's business environment. Include the following: a. Introduction b. Explain
Conduct online research to locate "attacker kid who kept young ladies in "subhuman" and "girl sentenced in elder abuse case". Summarize the cases and identify the forms of abuse involved and the
Write a paper in which you: Create a job description and specifications for your dream job. Design a compensation and benefits package related to your dream job. Rationalize your compensation and
Prepare a code of ethics for a Bonanza Company, which should include a minimum of 10 elements. Once you have compiled the code of ethics, respond to the following questions: 1. Why did you include
Conduct a review of the services offered by two different research firms. What types of tools do they use, and how effective are those tools? Then, write an essay responding to the following
It's hard to imagine not being able to buy a pair of shoes online. It's even harder to imagine not owning a pair of shoes at all. The founders and employees at Zappos (an Amazon company) are familiar
Describe and discuss the cultural factors that have the most influence on consumers purchasing your service. Describe which variables your firm uses to segment its target markets.
Complete the balance sheet and sales information in the table that follows for J. White Industries(a). Total assets turnover 1.5(b). Gross profit margin on sales (Sales-cost of good sold)/Sales =
Describe brand elements that would be most valuable for differentiating product/service's brand from the competitions
Write a short paper on movie "Good Will Hunting" focused on the portrayal of the therapist and therapy.
Pick the four most significant attacks you will consider in protecting the WWTC network security design. Create High Level Security policies and describe mitigation technologies. Medium Network
Discuss the following Scripture verse within the context of marketing management. The Scripture verse from the Old Testament: (Joshua 1:9) says, "Have I not commanded you? Be strong and courageous.
John Smith, VP of HR at Lamp Electronics is sitting scratching his head over the conversation he had with Joe Group describing what had transpired in the finance department. Joe had been preparing
Search the Internet for a real world example of how companies are collaborating in a new way of doing business with each other using the Cloud. Be specific about the Cloud application they are using
According to Stenzel in Chapter 3, under the section titled "The Cloud is a Platform for Managing Business Processes", the cloud is less about technology than it is about new business process models.
Briefly discuss "Virtual International R&D Teams" The research paper should include the following sections. Background - Background and History on the concept Discussion - Discuss current issues,
Describe the strategy making process of Starbucks. Make sure you explain how the following elements emerge within the process: (a) The mission statement; (b) External factors such as threats to
World-Wide Trading (WWTC) is a large online broker firm in the Hong Kong. The trading company has a staff of 9,000 who are scattered around the globe. Due to aggressive growth in business, they want
Read about the Balanced Scorecard, compare and contrast the Balanced Scorecard to one of the IT frameworks below (COBIT, ITIL, TOGAF, and CMMI-Dev). Describe the context in which the Balanced
According to Bradley, in order to succeed in the Digital Vortex, companies need to develop a meta-capability called "digital business agility". (a) Describe the three pillars of "digital business
You are a fraud examiner and have been asked by your boss to prepare and deliver a training class to the entire accounting department on the interrelationship between auditing, fraud examination, and
From the e-Activity, analyze the causes of the cybercrime and make a recommendation on how to prevent that type of crime. Support your recommendation with examples. Cyberattacks are a threat to any
You went back to your corporate controllership position with Dingwow Inc. Senior Management has assigned you as the team lead to develop a fraud prevention and detection plan for the company. Write
After watching the presentation titled The Sacred/Secular Divide, interact with your classmates by discussing the following questions: • How does the tendency to push religion away from the public
Describe the stage-gate process of new product development and one other new product development process. Include the following: 1. Evaluate the pros and cons of each process. 2. Which process
Intelligence gathering and understanding an organization's current situation and potential for innovation as dependent on external forces are important. Conduct a TIME (technology, industry, market,
Describes the work of leaders and the work of managers. Discuss an example of a new product or service and how it has led from concept to commercial development. Who led the efforts, and how do these
Reflect on the logical steps of effective change implementation. If you have not already done so, read Spector's Four Steps. Here they are below, as well. Step 1-Redesign considers alternative
Outline your discussion in to three different brain strom on the Abortion. Brainstorm One: Free Writing Brainstorm Two: Listing Brainstorm Three: Journalistic Questions
Discuss what you have learned about technical and business communications. Describe which area of technical communications was most important to you, and explain why. In your post, address some or
Outline a paper on "Project Selection and Estimating Technique" 1. Explain the factors that determine how a company selects a project. 2. Differentiate between top-down and bottom-up estimates
Outline a discussion on "Rosalind Franklin the Great Scholar" the following topic need to cover: 1. Biography (Include Career and Education) 2. Why was She was called the Dark Lady of D.N.A 3. What
Write a paragraph discussing your family background, educational aspirations, and career goals. In another paragraph you can include economic hardship or extenuating circumstances you are facing,
You are a sales representative who is contacting a prospective client you have never met. You want to introduce yourself and your product or service via email and set up a time to discuss things
Write a paper in which you examine your choice of communication style for the introductory email and its role in the sales process. Be sure to do the following in your paper: 1. Describe the
a. Define stare decisis and discuss why this doctrine has been so fundamental to the development of our legal tradition. b. Visit www.watson.org/~lisa/blackhistory/early-civilrights/brown.html and
Discuss how to manage I.T Acquisition, and Organizational Transformation on I.T systems
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