Compare and contrast the so-called judgmental heuristic approach to choosing a channel structure with any of the

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Compare and contrast the so-called judgmental heuristic approach to choosing a channel structure with any of the other approaches discussed in the chapter.

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Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

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Question Posted: Jul 14, 2015 02:03 AM

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Compare and contrast the so-called judgmental heuristic approach to choosing a channel structure with any of the

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Marketing Channels

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