What is behavioural targeting, and how is it applied in online marketing communications programs?
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Behavioral targeting refers to targeting cons...View the full answer
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Abhishek Meena
Scholastic Achievements
IIT-JEE 2012 Rank – 137 | AIEEE 2012 Rank – 57 |Mathematics Olympiad Rank-28 | KVPY & NTSE
Subject Expertise: Electrical Engineering, Power Systems, Machines,Power Electronics, Machine Learning,
Anthropology, Data Structure & Algorithms.
Tools & Languages : Python, MATLAB & UNIX(Proficient), JAVA & C(Intermediate), RUBY(Beginner)
Project details and codes of some of the coolest data science projects I worked on-
https://github.com/abhishekmeena2104/
Job Experience-
Software Developer – Bank of America(2016-2018)
• Developed Municipal bonds trading system which handles million dollars worth of trades every day.
Data Scientist – Landmark Group(2018-2019)
• Involved in inventory management and sales forecasting using ML techniques like – Neural Nets(LSTM), ARIMA & Regression models.
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Related Book For
Integrated Marketing Communications Strategic Planning Perspectives
ISBN: 978-0133157871
4th edition
Authors: Keith J. Tuckwell
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