Question: Do you think it makes sense for a firm to base its mission statement on the type of product it produces? For example, would it

Do you think it makes sense for a firm to base its mission statement on the type of product it produces? For example, would it be good for a division that produces electric motors to have as its mission: “We want to make the best (from our customers’ point of view) electric motors available anywhere in the world”?

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The purpose of this query is to encourage scholar to think about the link between a mission statement and the conversation of generic markets and prod... View full answer

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