Question: 1 How do you split your time between tradition television and streaming video? 2. How might consumers use heuristics when choosing television shows to watch

1 How do you split your time between tradition television and streaming video?
2. How might consumers use heuristics when choosing television shows to watch on Netflix?
Viewing needs and preferences changed among the consumer audience and Netflix recognized this and used its ability to provide on demand entertainment as a differential advantage.

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