1. How is strategic management illustrated by this case story? 2. How might SWOT analysis be helpful...
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2. How might SWOT analysis be helpful to Inditex executives? To Zara store managers?
3. What competitive advantage do you think Zara is pursuing? How is she exploiting that competitive advantage?
4. Do you think Zara's success is due to external or internal factors or both? Explain.
5. What strategic implications does Zara's move into online retailing have?
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1 According to the case Zaras plan involves a clear and focused understanding of fashion technology and their market and the ability to adapt quickly ...View the full answer
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