1. If you were the CEO of US Airways, what would you do to confront the competition...

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1. If you were the CEO of US Airways, what would you do to confront the competition from its low-cost competitors?

2. Can US Airways survive by remaining the same carrier it is today?

3. If you were AirTran, jetBlue or Southwest, how would you continue to take market share away from US Airways?

4. Do American, Delta and United still pose competitive threats to US Airways?

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Transportation A Global Supply Chain Perspective

ISBN: 978-1133592969

8th edition

Authors: John J. Coyle, Robert A. Novak, Brian Gibson, Edward J. Bard

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