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  3. 1. If you were the CEO of US Airways, what

1. If you were the CEO of US Airways, what

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1. If you were the CEO of US Airways, what would you do to confront the competition from its low-cost competitors?

2. Can US Airways survive by remaining the same carrier it is today?

3. If you were AirTran, jetBlue or Southwest, how would you continue to take market share away from US Airways?

4. Do American, Delta and United still pose competitive threats to US Airways?

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Transportation A Global Supply Chain Perspective

Transportation A Global Supply Chain Perspective

8th edition

Authors: John J. Coyle, Robert A. Novak, Brian Gibson, Edward J. Bard

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