1. Is this an alliance that cannot miss? Discuss. 2. Would the venture be better if Wah...

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1. Is this an ‘alliance that cannot miss?’ Discuss.
2. Would the venture be better if Wah Shing had acquired Horizon Fuel Cell Technologies or vice versa? Why or why not?

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International Marketing & Export Management

ISBN: 978-0273743880

7th edition

Authors: Gerald Albaum, Edwin Duerr

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Question Posted: Dec 02, 2015 04:40 AM

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1. Is this an alliance that cannot miss? Discuss. 2. Would the venture be better if Wah...

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1 The ecological problem of disposing 500 million alkaline batteries per year is real However it is not clear from the material presented in the case ...View the full answer

International Marketing & Export Management

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