Question: 1. Should Creston Vineyard use a push or pull strategy in its channels? 2. Describe Creston Vineyard's distribution intensity strategy.

1. Should Creston Vineyard use a push or pull strategy in its channels?
2. Describe Creston Vineyard's distribution intensity strategy.

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1 A push strategy means that much of the Crestons promotional activities ta... View full answer

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