1. What kinds of behavior would an Employee of the Month program, as described here, reinforce at Big Bison Resorts? How might the company apply the principles of reinforcement more effectively?
2. How might Big Bison Resorts get input from employees to make the company's jobs more motivating? What impact would this effort have on the company's performance?
3. How would Big Bison's employees perceive the equity of the Employee of the Month program? Compare their reactions to that program with the response you would expect from an effort to involve employees in improving their jobs.