A tabletop survey by a restaurant asked the question shown below. (a) What kind of response scale
Question:
(a) What kind of response scale is this?
(b) Suggest an alternative response scale that would be more sensitive to differences in opinion.
(c) Suggest possible sources of bias in this type of survey.
Were the food and beverage presentations appealing?
❏ Yes ❏ No
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a A binary response scale b A Likert ...View the full answer
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Related Book For
Applied Statistics In Business And Economics
ISBN: 9780073521480
4th Edition
Authors: David Doane, Lori Seward
Question Posted:
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