a. You read a bit about Porter’s value chain at the beginning of Chapter 12. The value chain links together most, if not all, of the business processes we’ve examined in the last three chapters. To illustrate how, point your Web browser to www.heatercraft.com, a small manufacturer of marine accessories and other products in northern Idaho. List the primary and support activities in Porter’s value chain, and give an example of each activity for Heater Craft. For example, the Web site itself is an example of “marketing and sales” in the value chain.
b. Use COSO’s enterprise risk management framework to develop a risk management plan for Heater Craft (or some other organization that focuses on one of the business processes discussed in the chapter).