ABC Software, a small software producer, decides to renovate its premises. Instead of hiring an outside contractor

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ABC Software, a small software producer, decides to renovate its premises. Instead of hiring an outside contractor and trades people, the firm decides to use its employees—secretaries, programmers, sales staff, and others—to do most of the work. The firm makes all its employees try painting and carpentry and other tasks needed for the renovation and selects the people with the strongest skills in those areas to take time off from their regular tasks and work on the renovation. Is this strategy a good one? Why or why not?

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Managerial Economics and Strategy

ISBN: 978-0321566447

1st edition

Authors: Jeffrey M. Perloff, James A. Brander

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