Question: Access KTMs 2011 annual report dated December 31, 2011, from its Website www.KTM.com. Identify and read the section in the Group Status Report2011, section 12,

Access KTM’s 2011 annual report dated December 31, 2011, from its Website www.KTM.com. Identify and read the section in the Group Status Report—2011, section 12, regarding Sustainability.

Required
KTM reports that they developed a special KTM motorcyle logistics system on reusable metal plates. This special system eliminates additional packaging materials. These sustainability efforts are costly. Why would a company like KTM pursue these costly efforts?

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