Arrow Air is a regional East Coast airline that has collected data for the percentage available seats
Question:
a. Develop a seasonally adjusted forecast model for seat occupancy. Forecast seat occupancy for year 6 by using a linear trend line forecast estimate for seat occupancy in year 6.
b. Develop linear regression models relating seat occupancy to discount fares in order to forecast seat occupancy for each quarter in year 6. Assume a fare discount of 20% for quarter 1, 36% for quarter 2, 25% for quarter 3, and 30% for quarter 4.
c. Compare the forecasts developed in (a) and (b) and indicate which one appears to be thebest.
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