Based on a survey conducted on the DietSmart. com website, investigators concluded that women who regularly watched Oprah were only one- seventh as likely to crave fattening foods as those who watched other daytime talk shows ( San Luis Obispo Tribune, October 14, 2000).
a. Is it reasonable to conclude that watching Oprah causes a decrease in cravings for fattening foods? Explain.
b. Is it reasonable to generalize the results of this survey to all women in the United States? To all women who watch daytime talk shows? Explain why or why not.