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Choose a company with a branding & distinctive color. Discuss the importance of color with that company's

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Choose a company with a branding & distinctive color. Discuss the importance of color with that company's advertising or packaging as it relates to the different meanings and cultures and segment markets. (UPS) references Kotler & Kotler New Internation bible
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Branding Distinctive Color UPS In branding the packaging is one of the most tangible representations of a particular brand This is simply because consumers can read the brand communication touch pick ...View the full answer


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