Choose two comparable phones from Motorola and Nokia and examine each product. How does the product form

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Choose two comparable phones from Motorola and Nokia and examine each product. How does the product form differ between the two products, how are they the same? Now consider the features of the two products, what features are unique to each phone? Which phone, overall, appeals to you most and why?
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Marketing Management

ISBN: 978-0078028861

2nd edition

Authors: Greg Marshall, Mark Johnston

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