Consider the following types of retail formats that you have likely visited in the past: discount store, department store, office super store, food store, clothing specialty store, and a card and gift store. Describe which retail formats have implemented the best practices for coordinating signs and graphics with each store’s image and which formats should improve this aspect of their store layout, design and visual merchandising. What was appealing to you as a shopper in the stores with a coordinated strategy for store signage and brand image?