Design an integrated marketing communications programusing each of the five promotional elementsfor Rhapsody, the online music service.

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Design an integrated marketing communications program—using each of the five promotional elements—for Rhapsody, the online music service.

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Marketing The Core

ISBN: 978-0078028922

5th edition

Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius

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Question Posted: Nov 06, 2013 06:13 AM

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Design an integrated marketing communications programusing each of the five promotional elementsfor Rhapsody, the online music service.

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Marketing The Core

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