Discuss the pros and cons of Chicken of the Sea International hiring Jessica Simpson as a spokesperson
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Many of the pros and cons of COSI hiring Simpson as an endorser have been addressed in the answer to the previous question However it still may be hel...View the full answer
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Related Book For
Advertising & Promotion An Integrated Marketing Communications Perspective
ISBN: 978-0070891302
5th Canadian Edition
Authors: Gerorge E.Belch, Micheal A.Belch, Micheal A.Guolla
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