Firms often involve themselves in projects that do not result directly in profits. For example, Apple, which

Question:

Firms often involve themselves in projects that do not result directly in profits. For example, Apple, which we featured in the chapter introduction, donated $ 50 million to Stanford University hospitals and another $ 50 million to the African aid organization (Product) RED, a charity fighting against AIDS, tuberculosis, and malaria. Do these projects contradict the goal of maximization of shareholder wealth? Why or why not?