How can public relations be used by Firestone and Ford following investigations into complaints about tire failures?

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Marketing The Core

ISBN: 978-0078028922

5th edition

Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius

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Question Posted: Nov 06, 2013 06:14 AM

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How can public relations be used by Firestone and Ford following investigations into complaints about tire failures?

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Public relation is a type of advertisement in which we try to enhance ...View the full answer

Marketing The Core

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