How has an entrepreneurial strategy and the management of innovation helped Dippin Dots establish its competitive edge?
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Entrepreneurshipinvolves the creation of new value by an existing organization or new venture that involves the assumption of risk New value can be created in s tartup ventures major corporations fami...View the full answer
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Strategic Management Text and Cases
ISBN: 978-1259196553
7th edition
Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara
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