How should Best Buy adjust its business-level strategy in light of recent changes in its external environment?

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Strategic Management Concepts

ISBN: 978-1259913747

3rd edition

Authors: Frank Rothaermel

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Question Posted: Sep 28, 2016 08:51 AM

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How should Best Buy adjust its business-level strategy in light of recent changes in its external environment?

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Best Buys former CEO Brian Dunn believed that the companys future value lay in its mix of online and instore retailing In a 2009 investor presentation Best Buy reported that its US multichannel custom...View the full answer

Strategic Management Concepts

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