Question: Information about PepsiCos five primary segments is provided below (dollars in millions). The information was taken from the companys 2012 SEC Form 10-K. REQUIRED: a.

Information about PepsiCo’s five primary segments is provided below (dollars in millions). The information was taken from the company’s 2012 SEC Form 10-K.

Revenues $13,574 2,636 Profits Assets Frito-Lay North America Quaker Foods North America Latin America Foods $3,646 $5,3

REQUIRED:

a. Compute the percent each segment contributes to the total revenues reported for 2012.

b. Rank the segments in terms of profit margin.

c. Rank the segments in terms of return on assets.

d. Discuss.

Revenues $13,574 2,636 Profits Assets Frito-Lay North America Quaker Foods North America Latin America Foods $3,646 $5,332 695 966 1,059 4,993 30,899 19,218 5,738 7,780 21,408 Americas Beverages U.K. & Europe Middle East, Africa, Asia 2,937 1,344 6,653 1,330 747

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a Total Revenues equal 53395 with the percentage breakdown as follows Frito Lay North America 254 Qu... View full answer

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