Is a motivator such as salesperson of the month award appropriate in a collectivist culture? Why or

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Is a motivator such as "salesperson of the month" award appropriate in a collectivist culture? Why or why not? How would this compare to the way in which such an award would motivate an international salesperson from an individualistic culture?
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International Marketing

ISBN: 978-1452226354

1st edition

Authors: Daniel W. Baack, Eric G. Harris, Donald Baack

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