Question: It is increasingly important to businesses to have green practices-reducing their carbon footprint, offering green options for consumers, and so on. What examples can you

It is increasingly important to businesses to have green practices-reducing their carbon footprint, offering green options for consumers, and so on. What examples can you think of where a company's marketing campaign has highlighted its concern for the environment? What might the costs to a company be for going green? What consequences might a company face if it does not?

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