IT policy and strategy read the article (Value Disciplines) that explains how companies create value for their

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IT policy and strategy read the article (Value Disciplines) that explains how companies create value for their customers. After reading the article, identify a company that is focused on either:
The customer experience (customer intimacy)
The most innovative products (product leadership)
Lowest cost (operational excellence)
Explain why you chose a particular company. Discuss how IT could be used by used by the company to support its strategic focus.
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Strategic management an integrated approach

ISBN: 978-0538751063

9th edition

Authors: Charles W. L. Hill, Gareth R. Jones

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