Question: Key figures for Apple and Google follow ($ millions). Required 1. Compute the ratio of segment revenue divided by segment assets for each of the

Key figures for Apple and Google follow ($ millions).

Required

1. Compute the ratio of segment revenue divided by segment assets for each of the segments of Apple and Google for the most recent year shown. (We do not compute the segment return on assets as Google did not report its segment income.)

2. Interpret and comment on your results of part 1.

Current Year One Year Prior Segment Segment Segment Segment Segment Segment Revenue Income Apple Segment Domestic. International . .. Assets Revenue Income Assets 62,739 $22,817 5,653 $57,512 $23,414 $5,525 108,171 36,163 13,261 98,996 39.439 9,752 Current Year One Year Prior Segment Segment Segment Segment Segment Segment Google Segment Revenue IncomeAssets Revenue Income Assets na $24,004 $23,502 na. $20,985 12,359 Domestic..$26,768 33,057 14,030 26,673 n.a. n.a

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