Question: Lumber Liquidators, Inc., competes with Lowes in product lines such as hardwood flooring, moldings, and noise-reducing underlay. The two companies reported the following financial results

Lumber Liquidators, Inc., competes with Lowe’s in product lines such as hardwood flooring, moldings, and noise-reducing underlay. The two companies reported the following financial results in fiscal 2010:


Lumber Liquidators, Inc., competes with Lowe’s in product lines such


Required:
1. Explain how Lowe’s could have a higher gross profit percentage than Lumber Liquidators but a nearly identical net profit margin. What does this suggest about the relative ability of the two companies to control operating expenses?
2. Explain how Lumber Liquidators could have a higher return on equity but lower earnings per share. What does this suggest about the companies’ relative number of outstanding shares?
What other explanations could account for this seemingly contradictorypattern?

Lumber Liquidators 34.8% 42% 14.6% $0.96 Lowe's Gross profit percentage Net profit margin Return on equity Earnings per share 35.1% 4.1 % Vo 1.42

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