Plot the position of the following companies on Figure: Procter & Gamble, IBM, Coca- Cola, Dow Chemicals,
Question:
Plot the position of the following companies on Figure: Procter & Gamble, IBM, Coca- Cola, Dow Chemicals, Pfizer, and McDonald’s. In each case, justify your answer.
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Global standardization strategy Transnational strategy International strategy Localization strategy 3 Low High Pressures for Local Responsiveness As competitors emerge these strategies become less viable
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Any plot here is bound to be somewhat subjective Still some broad generalizations can be made PG f...View the full answer
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Related Book For
Essentials of strategic management
ISBN: 978-1111525194
3rd Edition
Authors: Charles w. l. hill, Gareth r. Jones
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