Question: Q.1 What are the five steps to formulate a successful marketing plan? Q.2 How would you apply and use Google digital tools? Q.3 List three

Q.1 What are the five steps to formulate a successful marketing plan?

Q.2 How would you apply and use Google digital tools?

Q.3 List three kinds of segmentation. For what kinds of products or services would one kind be more important than another? Q.6 What are product positioning and perceptual mapping?"

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