Refer to the opening feature about Heritage Link Brands. Assume that Selena and Khary Cuffe report current

Question:

Refer to the opening feature about Heritage Link Brands. Assume that Selena and Khary Cuffe report current annual sales at approximately $10 million and disclose the following income statement.
Heritage Link Brands
Income Statement
For Year Ended January 31, 2010
Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $10,000,000
Cost of sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6,100,000
Expenses (other than cost of sales) . . . . . . . . . . . . 2,000,000
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 1,900,000

Selena and Khary Cuffe sell to various individuals and retailers, ranging from small shops to large chains. Assume that they currently offer credit terms of 1/15, n/60, and ship FOB destination. To improve their cash flow, they are considering changing credit terms to 3/10, n/30. In addition, they propose to change shipping terms to FOB shipping point. They expect that the increase in discount rate will increase net sales by 9%, but the gross margin ratio (and ratio of cost of sales divided by net sales) is expected to remain unchanged. They also expect that delivery expenses will be zero under this proposal; thus, expenses other than cost of sales are expected to increase only 6%.

Required
1. Prepare a forecasted income statement for the year ended January 31, 2011, based on the proposal.
2. Based on the forecasted income statement alone (from your part 1 solution), do you recommend that Selena and Khary implement the new sales policies? Explain.
3. What else should Selena and Khary consider before deciding whether or not to implement the new policies? Explain.

Discount Rate
Depending upon the context, the discount rate has two different definitions and usages. First, the discount rate refers to the interest rate charged to the commercial banks and other financial institutions for the loans they take from the Federal...
Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Fundamental Accounting Principles

ISBN: 978-0078110870

20th Edition

Authors: John J. Wild, Ken W. Shaw, Barbara Chiappetta

Question Posted: