Select (your choice) a company which may or may not be in the fashion industry. This is up to you to decide what company you will select and define. By define I mean tell us about the company, what products and services they offer, etc.
Provide an overview of what the company does. You will introduce the proposed target market for the company's products and services. Remember, a target market is a group of individuals or organizations, or both, for which the firm develops and maintains a marketing mix suitable for the specific needs and preferences of that group. Next you will develop a marketing strategy for the company they selected. Remember, a marketing strategy is a plan that will enable an organization to make the best use of its resources and advantages to meet its objectives. Develop a marketing mix for the company. Remember, a marketing mix is a combination of product, price, distribution, and promotion developed to satisfy a particular target market. Offer a cover page Offer a table of contents Offer an introduction. End the paper with a summary (just a few sentences addressing the top 3 or 4 key points. Offer several references- this is one fourth of the total grade.