Select a prominent public company, such as Apple, Google, or Microsoft. Obtain recent annual reports and news

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Select a prominent public company, such as Apple, Google, or Microsoft. Obtain recent annual reports and news articles about the company. Using that information, develop a strategy map that describes the company’s performance. Start by defining its value proposition, and then identifying key business processes that deliver that value proposition?

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Accounting Information Systems

ISBN: 978-1260153156

2nd edition

Authors: Vernon Richardson, Chengyee Chang, Rod Smith

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