The objective . . . is not to develop one single approach to measuring and reporting eco-efficiency.

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The objective . . . is not to develop one single approach to measuring and reporting eco-efficiency. Rather it is to establish a general, voluntary framework that is flexible enough to be widely used, broadly accepted and easily interpreted by the full range of businesses.This is based on a recognition that the specifics of defining, measuring and communicating eco-efficiency will necessarily vary from one business to another, and that comparisons between different business must be approached with great care

(WBCSD 1999: 2).

Can there be one generally accepted set of eco-efficiency indicators for assessing business performance? Give reasons for your view.

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