Question: You have just graduated from the finance program at a local post-secondary institution. An opportunity to become the marketing manager for a medium-sized florist chain

You have just graduated from the finance program at a local post-secondary institution. An opportunity to become the marketing manager for a medium-sized florist chain is available to you. You are concerned because you know that accounting plays a major role in the successful execution of this role and accounting was not your best subject. Identify at least two questions or issues for which the marketing manager would require accounting information.

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