Some marketers believe that traditional catalogs are on the way out and that they will be replaced
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Some marketers believe that traditional catalogs are on the way out and that they will be replaced by digital catalogs. Explain why digital catalogs will or will not drive the traditional catalog into extinction. Cite some of the advantages of maintaining a traditional print catalog.
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Although some predicted that catalogs would cease to exist with more use of the Internet and the num...View the full answer
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Related Book For
Advertising and Promotion An Integrated Marketing Communications Perspective
ISBN: 978-1260152302
11th Edition
Authors: George E Belch, Michael A Belch
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