Most readers of this text fall in the millennial age categories. Just because you share this commonality
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Most readers of this text fall in the millennial age categories. Just because you share this commonality with all other millennials, does this one piece of information about you and your cohorts represent a sufficient basis on which a marcom practitioner might aim its advertising efforts?
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The answer is no not really While it is true that most readers of this text fall in the millennial ...View the full answer
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Diane Joyce Pastorin
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Related Book For 
Advertising, Promotion, And Other Aspects Of Integrated Marketing Communications
ISBN: 9781337282659
10th Edition
Authors: J. Craig Andrews, Terence A. Shimp
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