Working in small groups, plan a presentation to different audiences. Imagine that you’re the management team of a moving company and are announcing the acquisition of a storage company. The storage units will provide another service for customers who are moving and need short-term storage. You also plan to offer long-term storage, which you have identified as a business in high demand.

Discuss how you would deliver your presentation for each of the following audiences:

● Corporate staff, who will be skeptical about the idea and worried that the core moving business will suffer

● Customer service staff, who will be hostile because this complicates their work

● Truckers, who are laid-back and indifferent about the change

● Investors, who will be happy about the expanding business and a new revenue stream