What does PESO stand for? Why are the four categories useful?
Question:
What does PESO stand for? Why are the four categories useful?
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Answer rating: 100% (QA)
PESO stands for Paid Earned Shared and Owned media These four categories are used in public relations and marketing to classify different types of med...View the full answer
Answered By
Jonas Araujo
I have recently received the degree of PhD. In Physics by the Universidade Federal do Maranhão after spending a term in Durham University, as I have been awarded a scholarship from a Brazilian mobility program. During my PhD. I have performed research mainly in Theoretical Physics and published works in distinguished Journals (check my ORCID: https://orcid.org/0000-0002-4324-1184).
During my BSc. I have been awarded a scholarship to study for a year in the University of Evansville, where I have worked in detection-analysis of photon correlations in the the Photonics Laboratory. There I was a tutor in Electromagnetism, Classical Mechanics and Calculus for most of that year (2012).
I am very dedicated, honest and a fast learner, but most of all, I value a job well done.
5.00+
1+ Reviews
10+ Question Solved
Related Book For
Principles Of Strategic Communication
ISBN: 9780367426316
1st Edition
Authors: Derina Holtzhausen, Jami Fullerton, Bobbi Kay Lewis
Question Posted:
Students also viewed these Business questions
-
Planning is one of the most important management functions in any business. A front office managers first step in planning should involve determine the departments goals. Planning also includes...
-
answer the question clearly You are building a flight-control system for which a convincing safety case must be made. Would you assign the tasks of safety requirements engineering, test case...
-
1. Explain why departmental overhead rates might be used instead of a single plantwide overhead rate. 2. Using activity- based costing, why are indirect costs allocated while direct costs are not...
-
Find the net torque on the wheel in the figure below about the axle through O perpendicular to the page, taking a = 7.00 cm and b = 25.0 cm. (Indicate the direction with the sign of your answer....
-
Orange Remodeling Service specializes in renovating older homes. Last week the company was asked to bid on the following remodeling job. The list of materials and labor needed to complete the job...
-
An electron moves at speed 8 . 0 times 1 0 6 ?m / s toward the velocity selector shown in ( Figure ) , ?where the electric field is hidden from view. A 0 . 1 2 ?T magnetic field points into the...
-
Briefly explain what marketing research entails.
-
Do professional standards allow a company's auditors also to provide tax services and retain their independence?
-
The equivalent resistance Re, of four resistors R1, R2, R3, and R4 connected in parallel is Rea = 1 1 1 1 + + + 1 R R2 R3 R4 Write a complete Fortran program that uses a user defined function to...
-
What are media outlets associated with the term duopoly and why did they receive that identity?
-
How has the rapid changes in technology had an impact on media and strategic communication?
-
If the correlation between spot and futures price changes is = 0.8, what fraction of cash-flow uncertainty is removed by minimum-variance hedging?
-
What connecting the topic directly to the listeners is known?
-
Determine the most valuable aspect of this course to you and explain how you plan to apply it to your personal financial practices.Share two ways that you feel you will be able to apply the concepts...
-
As part of the current audit, the auditor performs a preliminary review of a large client's internal controls over accounts receivable. How is a recovery classified in accounting terms? What is the...
-
please explaine about The Black Panther Party The Black Panther Party for Self-Defense (BPP) was founded in October 1966 in Oakland, Californiaby Huey P. Newton and Bobby Seale, who met at Merritt...
-
How the spark types nurturer and sage fits with communication and leadership in healthcare?
-
Consider a three-dimensional state of stress characterized by: xx = 3,000 yy = 2,000 xy = 0. zz = 4,000 zx = 0. yz = 2,500 where units are psi and compression is positive. Find: the magnitude and...
-
(a) Explain why the concentration of dissolved oxygen in freshwater is an important indicator of the quality of the water. (b) How is the solubility of oxygen in water affected by increasing...
-
people who experience ipv should be treated as what of their own situation ?
-
What effect did the campaign of William Jennings Bryan have on the election of 1896?
-
(a) Encrypt the message I WANT TO RETURN TO CAMPUS using the cipher C=7P+9 mod 26. Fill in the following table and use it for encryption. N 7N +9 mod 26 Letter Letter N 7N +9 mod 26 Letter Letter A 0...
Study smarter with the SolutionInn App