Innovative Marketing, Inc. (IMI), sold scarewarecomputer security software. IMIs ads advised consumers that a scan of their

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Innovative Marketing, Inc. (IMI), sold “scareware”—computer security software. IMI’s ads advised consumers that a scan of their computers had detected dangerous files—viruses, spyware, and “illegal” pornography. In fact, no scans were conducted. Kristy Ross, an IMI co-founder and vice president, reviewed and edited the ads, and was aware of the many complaints about them. An individual can be held personally liable under the Federal Trade Commission Act for deceptive acts or practices if the person (1) participated directly in the practices or had the authority to control them, and (2) had or should have had knowledge of them. Is Ross liable under this standard? Explain. [Federal Trade Commission v. Ross, Inc., 743 F.3d 886 (4th Cir. 2014)]

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Business Law Text and Exercises

ISBN: 978-1305509603

8th edition

Authors: Roger LeRoy Miller, William E. Hollowell

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